IFES - Beyond the Booth Podcast
This podcast series explores the real-world challenges facing today’s stand contractors, including talent shortages, commercial pressures, innovation and sustainability. Each episode draws on global industry insights and offers honest, practical conversations to help contractors navigate an increasingly complex exhibition landscape. It is produced for IFES members by IFES members.
Afleveringen
Beyond the Booth Ep 3: Beyond the Buzzword - What Innovation Really Means for the Exhibition Industry
Is the exhibition industry truly innovative, or are we simply adding new technology to a familiar model?In Episode 3 of Beyond the Booth, Lee Ali speaks with Stefan Trieb, CEO of mac. brand spaces, and Jörg Zeissig, CEO of Holtmann Plus and President of IFES, about what meaningful innovation looks like across the exhibition industry.They explore why innovation should be judged by the problem it so
IFES Beyond the Booth Podcast (Ep 2) - The Future of Exhibition Sales: Stop Selling Stands, Start Creating Value
Are exhibit builders selling stands - or should they be selling something much bigger?In Episode 2 of Beyond the Booth, Lee Ali and Han Leenhouts explore the future of sales in the exhibition industry and why exhibit builders need to move beyond design, build and price to create genuine value for their clients.From navigating RFPs and understanding decision-makers to asking better questions, havin
Beyond the Booth Episode 1: The Next Generation: Who Builds the Future of Exhibitions?
Who will build the future of exhibitions?In the inaugural episode of IFES: Beyond the Booth, host Lee Ali is joined by Steve Deckel, Martijn Besaris and Dr. Sachel Josefson to explore one of the biggest challenges facing the global exhibition industry: attracting, developing and retaining the next generation of talent.Together they discuss why the exhibition industry remains one of the world's
